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The Signal sells for $2M at Sundance

by Paula Martinez

January 23, 2007 (Park City, Utah) —The Signal, an indie film full of bloody extras from Atlanta, has found a distributor at Sundance. According to The Hollywood Reporter, "Magnolia Pictures bought North American and U.K. rights to the horror film "The Signal" at 3:00 am. Magnolia bought the picture for more than $2 million, an hour after it first screened at a midnight showing at the Egyptian Theater."

"We didn't give anyone else a chance on the film," Cassian Elwes, co-head of William Morris Independent, told The Hollywood Reporter. "We really wanted to be in business with Magnolia on this one. They had already expressed a lot of interest in the project and it's a big deal for them. They were really aggressive about the film."

Written and directed by Atlantans David Bruckner, Jacob Gentry, Dan Bush, The Signal is told in three parts from three distinctive viewpoints by each of the directors. The film is getting rave reviews across the Internet, after its midnight premiere at Sundance.

"The Signal is a horrific journey towards the discovery that the most brutal violent monster might actually be within all of us," said indieWIRE.

Harry Knowles of aintitcool.com wrote, "This may very well be the best independently made horror film of the past ten years. It's quite easily the best one in the past five years, and the most entertaining film at the festival this year." In a different review by Quint at the same site, he states, "The Signal is the big discovery of the Sundance Film Festival."

Congratulations to POPFilms and everyone in the Atlanta area who had a hand in producing The Signal!