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Boldt joins LAB 601 Business Development Team


ATLANTA, September 21, 2006—LAB 601 reported the addition of Alicia J. Boldt as a Business Development Manager. Boldt has over ten years of sales and marketing experience, most recently as an Account Manager at Base Camp Post in Atlanta.

"We think Alicia is a great fit for our growing company," said LAB 601 Vice-President and COO Pete Ballard. "Her level of enthusiasm towards the industry and excitement about where we're going was just what we were looking for. We're glad to have her on our team."

Says Boldt, "I am truly excited to join such a talented group of people. The atmosphere at LAB 601 blends professionalism and technical expertise with a family vibe like no place I've been."

Boldt, a Saint Paul native, earned a BA in Business & Marketing from the University of Minnesota and studied International Management and French at the College of St. Benedict/St. John's University and at the Le College International de Cannes, France. Boldt's global sales and marketing career includes stops in Minneapolis, Southern California, Atlanta, Cancun and Mazatlan, Mexico, France, and the Caribbean. She has also served in multiple roles both behind and in front of the camera for companies such as MTV, Fox, CBS, UPN and others.

For more details contact: Mark Wynns: